APC has significant market entry and channels marketing and development experience. We offer strategic advice in identifying priority markets for your solutions and establishing distribution channels across the region. Our in-depth market research and analysis is indispensable to fully understanding and identifying potential opportunities.

Both first-time market entrants and veterans seeking fresh strategies, new partnerships and future direction can benefit from APC's vast databases of regional channel partners and ICT users. Our comprehensive understanding of the regional distribution channels will help you build new relationships or strengthen existing ones, while achieving targeted sales results.

APC organised and managed NetScreen's business partner briefing in Singapore. Click here for larger image

APC is recognised as an expert on Asia-Pacific channels and is frequently invited to speak at channels conferences. Click here for larger image

APC presented at the "Maximising Your ROI from Agents and Distributors" workshop. Click here for larger image	APC led one session at The Learning Group's Channel Partner Conference 2006. Click here for larger image

APC's channel services include:

	Market research
	Management consulting
	Competitive analysis
	Channels assessment
	Channel partner search
	Channel partner negotiations
	Account management
	Pricing strategies
	Channel marketing programme development and management

"Asia-Pacific Connections' IT channels expertise is impressive. Their knowledge of the region's channel partners and their experience in channels development have been valuable to us as we build our channel strategies and programmes across the region."

Beate Bentzen, General Manager, Software and Services Group, Hewlett-Packard Far East

"As management consultants, the Asia-Pacific Connections team has been effective in assisting us to better define our distribution marketing strategy in North Asia."

Martin Hall, Regional Director Asian Distributors, Storage Technology Corporation

"Asia-Pacific Connections has assisted Polycom in developing our brand by enhancing our communications with, and our support to, our channel partners across Asia Pacific. By writing partner newsletters, and assisting in planning our annual partner conferences, for example, APC has provided tools for Polycom to strengthen our channel relationships."

Heidi Lorenzen, Marketing Director, Asia Pacific, Polycom, Inc